What is The Iconic Estabishments Route?
The Iconic Establishments Route is the new guide to Barcelona's most iconic shops, cafés, bars and restaurants. The portal celebrates a series of iconic commercial premises and establishments that have appeared in the city over the centuries and now form a valuable part of its heritage, as well as a first-rate cultural and tourism asset that should be preserved and promoted.
Who we are
The Iconic Establishments Route is a project led by FICC, Fons d’Imatges del Comerç de Catalunya (the Commercial Images Collection of Catalonia). This is the most comprehensive guide compiled to date of Barcelona's iconic establishments, celebrating their history and their products, showing pictures of their past and their present and revealing what's inside them with amazing virtual tours.
The aim of this collaboration is to provide iconic establishments with an information and promotional platform featuring a number of digital products. The idea is to gradually expand this online guide and image collection and circulate it at local, national and international level. Plans are also in place for the guide to be included in the city's tourist and cultural itinerary, thereby raising awareness of its value amongst visitors to Barcelona and in the local community.